The Atlanta-based event marketing collective, Views Events, has been discussing how the first step to solving any problem is working out what you do not know, and then learning it!
During a series of morning meetings over the course of this week, the firm has revealed to their workforce that selling can be hard if you haven't made a commitment to it, but that anything is hard without a commitment. While the firm recognises how tough the fast-paced, competitive nature of the sales and marketing industry can be, they believe it doesn't matter what industry you are in, if you lack commitment, you will suffer.
"Being committed means training yourself, working day after day to get better at what it is you want to do and possessing a hunger for the knowledge you need to succeed," said a spokesperson for Views Events. "We always encourage our team members to refrain from giving up on what they want and instead, simply getting the knowledge they are missing."
The company has been urging their staff to list their specific desires and then identifying what it is they do not know yet. In this week's meetings, Views Events management outlined the three key signs which signify you have grasped an understanding of a subject.
When you know something...
1. You can predict outcomes successfully.
2. You will acquire true confidence.
3. Others will agree with you because they see you are knowledgeable.
Views Events CEO has been encouraging his team of entrepreneurs to focus on taking the time to educate themselves and binge on the knowledge they need to work to the best of their ability.
Views Events is an outsourced sales and marketing firm based in Atlanta. The firm specialises in a personalized form of event marketing which allows them to connect with their clients' ideal consumers directly. Views Events shares how this one-to-one connection, through face-to-face marketing methods, helps to drive long-lasting and personal business relationships between brand and consumer. In turn, this often leads to increased customer acquisition, brand awareness and brand loyalty for their clients.